Sabina Wizemann
Beauty Lab Director
Sabina (she/her) is the director of the Beauty, Health & Sustainability Lab at the Good Housekeeping Institute, where she has overseen skincare, haircare and makeup testing since 2012. She also reviews applications, substantiates claims and evaluates products for the GH Seal and the Beauty Awards and Sustainability Awards programs. She has a B.S. in chemistry from Ithaca College and more than 16 years of experience working in the pharmaceutical and personal care industries.
- Topic Specialties
Latest from Sabina Wizemann


I've Been a Beauty Expert for 12 Years. Here's Why I Apply Mascara Without a Mirror
Turns out, I like my lashes better when I skip the mirror.

I’m the GH Beauty Lab Director—Here’s What I Learned from Trying Fraxel for the First Time
From prep to results—and yes, brave, unfiltered photos—here’s what to know before booking Fraxel FTX.

10 Best Shampoos for Dry Scalp, According to Hair Experts
Top formulas to soothe itchy scalps and dandruff.

I Test Beauty Products for a Living. Here's Why Olay Cleansing Melts Impressed Me
Lab-tested, travel-ready, and surprisingly gentle, these solid cleansers redefine everyday skincare.

I Tested Dyson's Latest $650 Airwrap i.d. Multi-Styler—Here's My Honest Review
It's Dyson's smartest—and priciest—hair tool yet.

18 Best Korean Skincare Brands for "Glass Skin"
Get to know all the best brands and ingredients in Korean skincare.

Good Housekeeping’s 2025 Beauty Innovation Awards
After testing hundreds of products, the GH Beauty Lab reveals the breakthroughs that truly deliver.

We Tested 30 Foundations on Dry Skin. These 13 Are the Best.
The face makeup that leaves parched skin looking so soft and silky.
This Is How Often You Should Wash Your Hair, According to Experts
Learn when to shampoo depending on whether your hair is thick, thin, oily or dry.

The New Serum You Need for Radiant Skin
Get powerful glow-giving results — at a fraction of the cost of other products.