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Lauren Gruber

Shopping Editor

Lauren Gruber is a shopping editor at Hearst Magazines with more than five years of professional writing experience. She specializes in fragrance, beauty, fashion, and lifestyle content for Cosmopolitan, ELLE, Good Housekeeping, Esquire, and more. Before her time at Hearst, Lauren graduated from New York University and wrote for Shop TODAY, Entertainment Tonight, Self, V Magazine, L’Officiel, and more. When she’s not researching Prime Day deals or testing the latest perfume launches, you can find Lauren hanging out with her cat Serafina or flexing her AMC A-List membership at the movie theater.

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Latest from Lauren Gruber

gifts on sale

10 Editor-Adored Valentine's Day Gifts to Score on Sale This Week

They'll never guess you got it on sale!

target finds under $50

50 Target Finds Under $50 That Only Look Expensive

Shop budget-friendly home and fashion finds, expertly curated by our editors — with prices starting at just $3!

best black owned businesses

100+ Black-Owned Businesses to Support Today and Always

These editor-loved brands offer the best in beauty, fashion, food and more.

valentine's day gifts on sale

10 Heartfelt Valentine's Day Gifts on Sale This Week, Hand-Picked by Our Editors

From LEGO sets to Lululemon shorts, there's something for every kind of giftee.

lego sale

This LEGO Plant Set Is the Perfect Cozy Day Activity — and It's 20% off Now

Create mini succulents, Venus fly traps, prickly pear plants and more.

evereden skincare products

Meet Evereden: The Dermatologist-Backed Skincare Brand With Gen Alpha in Mind

From baby face cream to teen acne wash, Evereden is designed to grow up with your child.

assorted lifestyle products including a tamagotchi shampoo sneakers barbecue sauce a water bottle and a digital clock

Amazon Revealed Its Top 100+ Products of 2025: Here’s What to Buy

Our editors curated a list of 20 must-haves, ranging from cutting-edge tech upgrades to charming nostalgic throwbacks.

ulta love your skin sale

10 Best Skincare Deals of Ulta’s Love Your Skin Sale, per Our Beauty Pros

We spotted up to 50% off top-tested products from Clinique, Kate Somerville, Neutrogena and more.

walmart january deals

Walmart’s Best January Deals Include Up to 75% off Editor-Loved Products

Hint: find deals on Lodge, LEGOs, Dearfoams and more.

amazon january deals

20 Editor-Loved Deals to Shop From Amazon’s January Sales Event

Crush your 2025 goals with up to 50% off top-tested fitness equipment, premium skincare and more.

bath and body works semiannual sale 2025

Our Favorite Holiday Candles Are Just $11 at Bath & Body Works' Semi-Annual Sale

Don't miss your last chance to save on festive scents!

gifts that will last forever

30 Gifts Made to Last, Tested and Reviewed by Our Experts

These heirloom-quality picks start at just $13.

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