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The Most Amazing Spider-Man Toys and Gear for Marvel Fans

‘Brand New Day’ is here, along with brand new toys and merch.

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Red Spider-Man themed footwear, a gray hoodie, and a Spider-Man mask packaged in a colorful display.

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Your friendly neighborhood Spider-Man has fans of all ages, from little kids hooked on Disney Junior’s Spidey and His Amazing Friends to bigger kids (and adults) who are obsessed with the Marvel movies. With Spider-Man: Brand New Day hitting theaters this weekend, we found so many new toys and fun gear that are sure to make their Spidey senses tingle.

There’s everything from racetracks to clothing that will make them stand out on the first day of school. Some items are even former Good Housekeeping Best Toy Award winners, meaning they've been tested by our experts and real kids alike. Fair warning, as we put this article together, we noticed a ton of merch selling out fast.

Parent testers and kids loved this flipping Spidey so much that he won a GH Toy Award. Squeeze his foot, and he’ll perform a backward flip or shoot a web dart. He stands at 12 inches tall and says 50 sounds and phrases. Ages 3+

Sometimes the best toys are the simplest. This Spidey is in his crouched action stance, and you push him down to load the spring, before he backflips through the air. You can make a game of trying to get this to land upright. Ages 4+

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This LEGO set is the perfect build for the tween fan. You can pose it in multiple ways, including the web-slinging stance pictured. This 813-piece set won’t take them too long to build, so they can get right to pretend play. Plus, it comes with a minifigure version. Ages 12+

I got to play with this recently and this is a fun web-shooting twist on the classic Nerf blaster. You put it on your hand, load the darts, then aim at your target and squeeze the trigger to take down bad guys during pretend play. Ages 5+

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Long gone are the plastic masks for Halloween costumes—instead, kids can don this electronic mask that has 30 sounds and phrases. It also has eye lenses that light up and blink. Ages 5+

If you’ve spent time at any of the Disney parks, you’ve likely seen people sporting Loungefly backpacks. The popular brand includes pretty much every licensed fandom, and this new one is for the Spider-Man-obsessed. It’s lined with a web fabric, and on the side it has graffiti-style lettering that says “With great power comes great responsibility.” We think Uncle Ben would approve. Ages 12+

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Old Navy has a full collection of Spider-Man clothing for kids and adults, including this Queens sweatshirt that honors Peter Parker’s hometown. It’s a nice alternative to a lot of the red and web hoodies out there.

As a parent, the struggle to find spaces for a lot of big toys is hard, but this compact vehicle is only 4.5 inches long and it’s packed with details. It has two projectiles that attach to the buggy and comes with a Spidey toy that can be posed multiple ways. Ages 4+

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The newest Spider-Man movie features Hulk, Tarantula, Scorpion, and Boomerang, and this playset will allow them to reenact their favorite scenes from the film. They’ll build this 534-piece building set, and there’s a trigger in the back that demolishes part of a wall to reveal the Hulk. Ages 8+

The Brand New Day Crocs sold out fast (but you can join the waitlist if you want an alert when they are restocked). If you are looking for classic clogs to show off your fandom, there are some available in adult or kid sizes. These blue and red ones have the small Spidey logo on the sport mode strap, along with removable Jibbitz charms.

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Not just for Halloween, the kids can channel their inner Peter Parker with this official costume. It’s made from a two-way stretch spandex, so they can flip and move, and there’s an invisible zipper so they can easily get in and out.

Good Housekeeping Best Toy Award Winner

Spidey’s Mega Jump HQ Track

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Spidey’s Mega Jump HQ Track
Good Housekeeping Best Toy Award Winner

Spidey’s Mega Jump HQ Track

Now 20% Off

Send Spidey and Spin down these two exit ramps, where they’ll bust web tunnels open and eventually burst out a door or gate—wow! There’s also an elevator to take the cars back to the top of the ramp, and a control-room play area for pretend play. Testers really loved the characters and the cars that came with this set. “My son loved this toy so much, his Nana bought him additional trucks to use on it,” one parent said. “His sister and their cousin spent at least 45 minutes playing together with it during a visit.” Ages 3+

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This Squishmallows spin-off is as fun to squeeze as the original—maybe even more so, because it has little arms that reach out for a hug. Multiple Good Housekeeping Institute testers raved about how soft these Spidey plushes were. You can also get the hard-to-find Spider-Man, Spin, Ghost-Spider, or Hulk.Ages 3+

Big adventures call for bigger heroes! These figures stand at 9 inches tall, which is much larger than a regular collectible action figure. You get all three figures (Peter Parker, Miles Morales, and Ghost-Spider). They have posable heads and arms, and each one comes with a web accessory. Ages 3+

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Kids can set their creativity loose while coloring 18 different Spidey and His Amazing Friends-themed coloring pages. Even better: It comes with five Crayola Color Wonder markers that only work on the Crayola coloring pages, which means no mess on tables, walls, or clothing. Ages 3+

Spider-Man takes the wheel—but has reinforcements in the back. Spin the wheel, and Ghost-Spider pops out of the back with a web dart launcher; spin it again, and Miles Morales will appear with a launcher of his own. In that way, it's like three toys in one! Ages 3+

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Great for toddlers, this large, 16-inch plush is fun to squeeze. When you press the emblem on his chest, he says one of 16 phrases from Spidey and His Amazing Friends. In addition to Spider-Man, you can get Ghost-Spider and Black Panther. Ages 0+

The best thing about this hoodie is that, when the hood is up, there are actual eye holes to look through. They can live out their Spider-Man dreams without having to go full costume. It also comes in Ghost-Spider and Miles Morales styles.

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Standing 5 inches tall and with a motorcycle sized to match, these figures are perfectly sized for little hands. You can also get Spider-Man's “Jetquarters” to go with it. Ages 3+

Spider-Man and dinosaurs—who could ask for more? This treehouse is decked out with both dinosaur bones and Spider-Man webs, which makes it a good stage for adventure. The dino skull chomps, the bridge tips to become a ramp, the door in the rock opens, and it comes with a Goblin Raptor to catch in all the traps. Ages 3+

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