If you once thought of box hair dye as a last-resort solution for covering grays or dealing with lags between salon appointments, it might be time to reconsider the category. With gentle, conditioning formulas, shade expansions, and thoughtfully-designed application tools, achieving professional-level results from the comfort of your bathroom is easier than ever with today’s boxed dyes.
In the video above, April Franzino, Good Housekeeping’s senior beauty and style director, shares simple tips to follow to ensure DIY success. A common misstep is choosing the wrong shade. For best results, consider your skin tone and natural hair color and texture. Clairol, for example, makes it easy to find your match with a handy guide on the back of each box.
Other mistakes April calls out are rushing the application process and skipping aftercare. While at-home hair color is meant to be quick, spending a little extra time during and after application can help you achieve more even, healthy, and long-lasting results.
Choosing a dye kit designed to be foolproof is also key. Clairol Nice'n Easy10 Permanent Color delivers 100% gray coverage and glossy, natural-looking results in just 10 minutes. The system features a PerfectColor Comb with 5 nozzles to facilitate even and fast color distribution. After applying the dye, use the included ColorSeal Intensive Conditioner, which is formulated to leave hair feeling silky and smooth. Watch the video above to see the kit in action.
