Retro '70s Toys Are Trending—and They’re On Sale During Prime Day

There’s so much more to a Rubik’s cube than competitive fun: Since its inception in 1974, this cube has been proven to enhance focus and spatial awareness. This new-and-improved options boasts a durable design and 48 visible magnetic capsules. That way, you can focus less on the mechanics and more on getting your best time. Ages 8+

There's something so mesmerizing about making art with a spirograph—but this electronic option guarantees that each piece will be perfect. The parent of one tester said: “It’s easier to use because it’s electronic and you don’t have to worry about moving your hand by accident and the thing slipping.” Ages 8+

Hot Wheels have come a long way since they burst onto the toy scene in 1968. This bundle comes with one Hot Wheels car as well as a track full of loops, dips, and even four crash intersections. Pro tip: For a jaw-dropping collision, add a few more cars to your cart. Ages 4+

Toys like Shrink-Its were all the rage in the '70s, and the "tech" hasn't changed much in the last 50 years. Kids still love coloring pictures and then heating up the plastic sheets so they become a hardened charms for bracelets, necklaces, and keychains. Ages 8+ (Adult supervision recommended for the heating steps.)

In my opinion, Connect 4 will truly never get old—and nothing has drastically changed about the game since it was originally released in 1974. Pick a side of the board and try to stack four tokens in a row before your competitor interrupts you with a piece of their own. Ages 6+

Yes, Etch A Sketch does have a screen—but it encourages creativity without distraction. Aspiring artists can spend hours creating virtual sketches before shaking the canvas and starting all over whenever they'd like. Ages 3+

The Snoopy Sno-Cone machine was everywhere in the ‘70s, but think of this retro-inspired alternative as a great option for kids who aren’t Peanuts super-fans. Simply load ice into the top compartment, and the stainless steel blades will shave the ice down to a bite-sized consistency. Load up your reusable plastic cups, add your favorite flavoring, and presto! A treat sweet the entire family can enjoy. Ages 8+

Who knew sitting could be so much fun? This beloved toy lets your little one kick back, relax, and go for a spin. Bonus points: This updated one lights up and plays some music for a multi-sensory ride. Ages 2+

Though it seems like the hippity hop has been around since the beginning of time, it only made its debut at American International Toy Fair in 1968. Fortunately, this classic toy gets a 2026 makeover with an ultra-cool, tie-dye design. Inflate this ball and watch your kiddo get their hop on. Ages 3+

Hungry for a little competition? Hungry Hungry Hippos is a no-brainer. Just like in the original game from 1978, four players will compete to collect as many marbles as possible. The catch: Instead of hippos, each player will be using a mythical unicorn to devour the competition. Ages 4+