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'Oh wow!' Bella Freud's Boots collection is here and these are the pieces to shop before they go
The beauty and lifestyle range will solve all your gifting problems
Designer and wordsmith, Bella Freud has today launched a beauty and lifestyle collection exclusively at Boots, called Glamorama. The collection is classic playful Freud, from the cute compact mirror and its positive 'Oh wow' affirmation to the Rebel Rebel hand wash and lotion duo and the adorable Hunky Dory soap and dish.
GH got a little preview of the range last week and can confirm the products are gorgeous to hold – substantial, well made and finished with the Bella Freud logo, all packaged up beautifully and presented in bespoke Bella Freud x Boots bags. In other words, it's full of gorgeous, feel-good treats that are made for gifting – and self-gifting.
Speaking about the inspiration behind Glamorama, Bella explains that the pieces are “for those moments when it's just you and the mirror – addressing a moment of self-doubt.” She says that she wants them to “radiate beauty and power in your world.”
She called out the Transference Mood Spray, which she created to help you transform your mood ahead of a night out – we'll be stocking up for party season. The collection, which starts from £12, landed in-store and online today and it's sure to fly off the virtual shelves, so these are the pieces to snap up before they disappear.

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