12 Best Hyaluronic Acid Serums, Tested by Experts
A dewy glow starts with extra hydration.

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Hyaluronic acid serums are considered the gold standard standard when it comes to moisturizing skin. Known as a hydration hero, hyaluronic acid (a.k.a. HA or "sodium hyaluronate" on product ingredient lists) comes in a variety of skincare products. "The ingredient conditions skin and works as a humectant that draws moisture into skin—it helps combat dryness and restores suppleness," says Good Housekeeping Institute Beauty Lab Director Sabina Wizemann. And it can work on all skin types, from dry, to oily, to sensitive.
Our GH Beauty Lab scientists are constantly testing serums for all skin needs and concerns, both in the Lab with technical instruments (like the Visia Complexion Analyzer and Cutometer machine) and by sending to consumer testers who evaluate them based on factors such as ease of use, texture, scent, and the look and feel of skin during and after use.
Our top picks:
- Best Overall: No7 Protect & Perfect Intense Advanced Serum
- Best Value: RoC Derm Correxion Fill + Treat Serum
- Best Replenishing: ISDIN Hyaluronic Concentrate
- Best for Sensitive Skin: Ghost Democracy Floodgate Hyaluronic Acid Serum
In the GH Beauty Lab’s latest serums test, 7,820 data points were tallied to find the winning products. Below, we rounded up the Lab's top-tested picks to keep skin plump and hydrated, plus ones that GH staffers and dermatologists use in their own routines.
Sabina (she/her) is the director of the Beauty, Health & Sustainability Lab at the Good Housekeeping Institute, where she has overseen skincare, haircare and makeup testing since 2012. She also reviews applications, substantiates claims and evaluates products for the GH Seal and the Beauty Awards and Sustainability Awards programs. She has a B.S. in chemistry from Ithaca College and more than 16 years of experience working in the pharmaceutical and personal care industries.

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