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The best early Black Friday deals 2026 so you can get in and out, fast
The savings are still live, but not for long!
Black Friday used to be the Friday at the end of November (the day after Thanksgiving in the US). These days, it's an entire month and the whole internet is effectively on sale.
With so many retailers dropping their prices, it can be hard to figure out which are the best buys, but that's where we come in – we've endlessly scoured the internet and compared prices to previous sales to ensure they're genuinely good deals, so you don't have to.
While the sales tend to start from early November onwards, we're already seeing some early savings (they really start earlier every year). And as they've been rigorously reviewed in our lab or come personally recommended by Good Housekeeping editors, you can shop safe in the knowledge they're genuinely great deals.
The best early Black Friday deals for 2026
It's the Good Housekeeping Institute's winning weighted blanket with a score of 98/100 and you can currently get 31% off. With the weather now turning colder, it's the perfect buy for snuggling up under while you watch Strictly (other shows are available) or it would make a lovely Christmas gift.
Our testers loved the velvety soft feel and perfect weight distribution. It moulds to the body well, providing a soothing cocooning effect and it's quiet at night.
Ninja Double Stack Air Fryer 7.6L
If you’re short on countertop space but still want a generous 7.6 litre cooking capacity for easy family meals, this double-stacked air fryer is a great buy.
As for its kitchen skills, you could cook a delicious, juicy roast chicken in each drawer if you wanted and its preset functions are very reliable, making midweek meals effortless (it roasts, bakes and reheats, too). So, don’t miss out if you’re after an air fryer upgrade this Black Friday.
Haier Multi-Beverage Hot Drinks Machine & Frother
If you're after a hot chocolate maker for cosy season (because it's suddenly got very cold), this is the machine to go for according to our testers. It beat the Hotel Chocolate Velvetiser by three marks in our best hot chocolate maker testing, scoring 95/100 to take the crown.
That's because it produced a lovely, creamy hot drink, it's completely non-stick and you don't even need hot chocolate powder – it will create a drink from squares of your favourite chocolate bar. It makes coffee and tea, too.
Shark PowerDetect Clean & Empty Cordless Vacuum Cleaner IP3251UKT
If you're after a vacuum this Black Friday, let us tell you about our top-rated cordless vacuum. It's Shark's premium model, which self-empties at its docking station and has a specially designed brush head that detects and collects dirt as it moves backwards as well as forward. This should provide a much deeper clean, and speed up the dull housework.
If you still need convincing though, it scored a whopping 98/100 in our tests. Pretty impressive – we recommend this one if you have the budget and are into the latest tech.
Joseph Joseph Tota Trio 90-litre Laundry Separation Basket with Lid
Our Senior Beauty Writer Florence Reeves-White won’t stop talking about this laundry bin, which she says is the best £125 she’s ever spent! That's thanks to its three removable colour-sorting tote bags, discreet lidded 90-litre design (that actually looks good in the bedroom), and soft-grip handles that make hauling washing far easier.
Read Florence's review of the Joseph Joseph Tota for more on this clever organiser.
Philips Wake Up Light, White, 5 Natural Alarm Sounds
Get our winning sunrise alarm clock for less right now. If you struggle to wind down and wake up, it makes things a lot gentler by simulating a natural sunset and sunrise.
It also has a wide range of sounds to wake up to and a 'midnight light' so you can go to the loo in the night without waking your partner. There's even a handy USB for charging your phone (although, technically, that should stay out of the bedroom...)
Amazon Fire TV Omni Mini-LED series 4K smart TV
This telly offers a bright and vivid display in a super slim design that works seamlessly with Amazon’s built-in Fire TV platform, delivering all the apps and streaming services you’ll need.
It scored an impressive 89/100 in our Good Housekeeping Institute tests, and we liked its picture quality, hands-free voice control, and useful “Ambient Experience”, which lets you show off artwork, useful info, or personal photos while the TV isn’t in use.
Sony WF-C710N noise-cancelling earbuds
Our favourite earbuds under £100 are now just £68, making them even better value than usual. These compact Sony buds offer rich, detailed sound and impressively effective noise cancellation for the price, silencing train and office noise in our tests.
We also love Sony’s clever Adaptive Sound Control, which tweaks the noise-cancelling levels based on what you’re doing and where you are!
Despite the tiny size, these offer loads of useful features. You get ultra-precise “Precision Finding”, left-behind notifications, a huge iPhone tracking network, loud sound alerts, water resistance, a replaceable year-long battery and easy family sharing. Honestly, once your keys, bags and luggage are all looked after like this, you’ll wonder how you ever left the house without them.
Read our Apple AirTags review for more!
Tefal Pain et Delices PF240E40 Breadmaker
Our experts' winning breadmaker is currently reduced by 31% just in time to gift it for Christmas or buy it for yourself. How about freshly baked bread on Christmas morning?
This one scored 95/100 for its compact design and delicious, well-risen white and wholemeal loaves. It also comes with a recipe book full of ideas to inspire any budding bakers.
Down from £139.99 to £97 for Black Friday (a 31% saving), this is a great deal on a machine that scored 95/100 in our spot cleaner tests.
Our panel found it powerful enough that hard floors needed hardly any scrubbing, while carpets and upholstery were left looking pristine with only faint traces of the toughest stains, and surfaces were almost dry after use too.
Tefal Pure Pop Slim Handheld Clothes Steame
This colourful little clothes steamer scored highly in our tests with 87/100. It's slimline, so great to taking away with you and removed creases efficiently from a range of fabrics, including silk and cotton. It also heats up quickly – for all those crease emergencies!
Another great breadmaker deal! This Russell Hobbs model, which scored 88/100 in our tests, consistently turned out light, evenly coloured white, wholemeal and gluten-free loaves and handled dough-kneading with ease.
It’s straightforward to use, with a timer, extra-ingredient beep, one-hour keep-warm function and a packed recipe guide. It’s a great value pick if you love the idea of fresh, homemade loaves.
This is a very useful gadget if you get a lot of condensation on the inside of your windows at this time of the year, or want to keep your bathroom and kitchen surfaces dry. It's our experts' best window vacuum with a score of 94/100 and it left our windows and tiles dry and streak-free in just a couple of sweeps.
Balsam Hill Royal Blue Spruce Tree - 6ft
Right now, you can grab our experts' winning artificial Christmas tree for almost £200 less than the usual price. The pre-lit tree scored 90/100 in our best fake Christmas tree tests thanks to its bushy, realistic look. It took just six minutes to get up and it rotates so you can decorate it more easily.
Shark Glossi 2-in-1 Hot Tool and Air Glosser - Lychee
Shark Glossi 2-in-1 Hot Tool and Air Glosser - Lychee
Shark's new styler is a 2-in-1 tool that dries and styles at the same time. Our testers loved how quickly it heated up in the lab and it's lightweight and comfy to hold. It's also good at delivering bounce and volume. We can't lie – we also love the pretty colourways. This is at the top of our Christmas list.
At its typical £200 price, the Sonos Era 100 was already a great buy thanks to its superb sound quality, multi-room capabilities and built-in smart features. It’s a great place to start with improving your home audio.
If you're in the market for a new mattress, Black Friday is a great time to shop. This is Emma's most premium design, which impressed in the Good Housekeeping Institute best mattress tests with a score of 88/100. It features seven layers of foam and pocket springs with seven zones (count 'em) for the ultimate comfort and support.
All our testers enjoyed a breathable night's sleep on it and it was a particular hit with side sleepers.
Whether you're in need of some R&R yourself or you're shopping for a loved one this Christmas, this electronic diffuser from Tisserand is a worthwhile buy. It scored 88/100 in our Good Housekeeping Institute tests, with testers praising the sleek design and impressive scent throw.
It also works as a night light, with an array of soothing settings to help you relax when you're feeling frazzled. It's simple to use and has an auto-off button for safety.
Minky Wing 12m Heated Clothes Airer with Cover707/6006
Our best value heated clothes airer is now an even better buy, thanks to this 14% off deal. It scored full marks in our lab for drying bedsheets effectively, it folds alway neatly and is lightweight. A good buy as we come into cold, wet weather.
Alison is head of content for the Good Housekeeping Institute, responsible for product reviews across homes, beauty, wellness, family and food & drink. She lives by the William Morris quote that you should “have nothing in your house that you do not know to be useful, or believe to be beautiful.”
Alison has over 15 years' experience as a lifestyle editor and has written features on everything from misophonia to how to dress like Claudia on The Traitors. She has also interviewed everyone from Dame Joanna Lumley to the Kardashians.
In her spare time, you'll find her hanging out with Monty the cocker spaniel and refreshing the Sezane website every five seconds.
Simon Cocks is Good Housekeeping UK’s Technology Editor, overseeing tech shopping content and strategy for the title. He previously also worked across other titles including Esquire UK, Digital Spy, Men’s Health UK and Women’s Health UK.
Simon specialises in testing the latest smart gadgets, home entertainment gear, headphones, speakers, portable chargers, radios, e-book readers and smartphones. He's reviewed top tech products from brands including Google, Apple, Amazon, JBL and Bose.
A magazine journalism graduate from Kingston University in 2014, Simon also worked on the Discovery and Silkroad inflight magazines. He then gained experience writing about entertainment at SFX and Total Film. He also contributed reviews and interviews to TwitchFilm (later ScreenAnarchy), CultBox and Frame Rated.
He joined Good Housekeeping UK as the Editorial Assistant for Special Projects and was part of Good Housekeeping’s Consumer Affairs Team between 2014 and 2019. In this role, he conducted price comparison research, wrote detailed household and money-saving advice guides and edited thousands of in-depth reviews for the Good Housekeeping Institute.
He has focused on technology and gadgets since 2020, where he started by testing out power banks and instant cameras. He writes reviews, roundups, news articles and deals updates, and also covers top tech deals during sales like Amazon Prime Day, Black Friday and Cyber Monday.
When not testing out the latest gizmos, you’ll find Simon either catching up with the newest releases at his local cinema or out shooting with his beloved compact camera.
You can follow Simon on Instagram, on Bluesky, on LinkedIn and on Threads.
Megan is the Good Housekeeping Institute’s senior homes and lifestyle writer. She loves diving into the latest product releases to find the very best buys on the market and has written hundreds of product reviews on everything from the best vacuum cleaners and coffee machines to the best ice cream makers and robot window cleaners.
When she’s not writing about the newest gadgets and gizmos for your home and garden, you’ll find her running every distance from 5km to 100km or relaxing at home with her cat – there really is no in between.
Megan has an MA in Magazine Journalism and has previously written for Stylist, Glamour, Women's Health, TimeOut, SquareMeal, and YOU magazine. You can find Megan on Instagram @meganlouisegeall.
