If you’ve noticed more nostalgic flavours popping up lately, you’re not imagining it, as one of Britain’s most iconic cupboard staples Lyle’s Golden Syrup, has just launched a brand-new ice cream tub, and it's landing exclusively in Iceland stores from tomorrow, 24 March.
Launching in a 500ml tub format and priced at £4.75, the Gooey Syrup Swirls flavour is exactly as indulgent as it sounds. The flavour centres around a rich, creamy ice cream swirled with ribbons of Lyle’s signature golden syrup, delivering that unmistakable butterscotch sweetness we all grew up with. It’s the kind of dessert that feels instantly familiar - like pancakes on a Sunday morning or syrup-drenched flapjacks - but with a refreshing, modern twist.
We first spotted this flavour at the 2022 Anya Hindmarch Ice Cream Project (which was equally as delicious back then), so we are excited to know it's become a permanent product in the freezer aisle.
There’s even more to come from the brand, with a second version featuring honeycomb pieces expected to launch later in the year, which sounds like it could be even more addictive. Crunchy pieces in an ice cream is always a weakness for us..
If you love nostalgic desserts or simply want something a bit different for your freezer, this might be one to pick up quickly. Like most limited-edition launches, something tells us it won’t be around for long.
Mel is the Senior Food & Drink Writer for Good Housekeeping UK, covering all the delicious new product launches that come her way, writing about food and drink topics, and curating gift guides for the best foodie products to buy. Alongside that, she can be found developing and creating cocktails for GH and holds her WSET Level 2 in Wine and Spirits. She was part of the Good Housekeeping Institute food testing team for over four years before moving over to the digital side, so knows a thing or two about great food products. You'll find her scouring the supermarket shelves in her spare time for new and exciting ingredients to experiment with in her kitchen.













